by Sahil M. | Sep 22, 2026 | Insights
Key Takeaways Generative AI has made it faster and cheaper than ever to create convincing lookalike brands, logos, and marketing materials that trade on someone else’s established trademark rights. Existing trademark law applies to this threat, but enforcing it...
by Sahil M. | Sep 21, 2026 | Insights
Key Takeaways A personal name can be registered as a federal trademark in the United States, but the USPTO applies a stricter standard to names than to invented or arbitrary marks. The key question is whether your name functions as a brand identifier rather than...
by Sahil M. | Sep 18, 2026 | Insights
Key Takeaways TikTok Shop’s brand protection system is only as strong as the trademark rights behind it. A federal trademark registration is the foundation that gives sellers real, enforceable power on the platform and off it. ● TikTok Shop has a...
by Sahil M. | Sep 12, 2026 | Insights
An interesting aspect of intellectual property law is that famous trademarks are treated differently from the other trademarks. They receive enhanced protection and have a wide range of exclusive rights. The reason for such ‘favoritism’ is that the...
by Sahil M. | Aug 21, 2026 | Insights
Key Takeaways Amazon Brand Registry is a free program that gives brand owners with a registered or pending U.S. trademark access to powerful tools to control their product listings, report violations, and fight counterfeits on the platform. ● Amazon Brand Registry...
by Sahil M. | Aug 21, 2026 | Insights
The United States Patent and Trademark Office (USPTO) offers a Trademark Status and Document Retrieval (TSDR) online tool that can be a valuable aid when verifying the correct use of legal terms during the review of a trademark application or registration. The TSDR...
