Our Blogs
FIFA World Cup 2022: What Brand Owners Can Learn From The Professional Soccer Business
With the FIFA 2022 World Cup semi-finals wrapping up, I wanted to discuss how brand owners can learn from the football world. As the principal attorney at Drishti Law, I help creatives, small businesses, and entrepreneurs protect and develop their IP portfolios. Today...
Geographically Descriptive Refusal USPTO Office Action – What This Means For You
When you file a trademark application with the United States Patent and Trademark Office (USPTO), you can expect an Office Action in response to your application. This is a letter from the USPTO examiner that explains why your mark has been refused registration and...
How to Avoid an Ornamental Refusal During your USPTO Trademark Application
Applying to register a trademark can be lengthy and complicated. A misunderstanding of the process can lead to a refusal of the applied-for mark when the specimen does not meet the required standards. This may mean you receive an “ornamental refusal” from the United...
Trademark Office Action – What You Need To Know
As recently as November 2022, the United States Patent and Trademark Office (USPTO) released a report on its application review times. In it, they announce some troubling news - trademark examination backlogs have reached an all-time high. This means if you're in the...
USPTO – What do the “Correspondence Email” and “Domicile Address” fields mean in a Trademark Application?
Have you ever applied to register a trademark with the United States Patent and Trademark Office (USPTO)? If so, you may have noticed that there are two fields on the application form labeled "Correspondence Email" and "Domicile Address." But what do these fields...
Intellectual Property and Halloween Costumes: What You Should Know
Here at Drishti Law, we want everyone to have a spooktacular time this Halloween! Did you know that there is often an overlap between Intellectual Property Law and Halloween? In this blog post, we'll discuss another example of how Intellectual Property interacts with...
Maintaining Trademark Protection: 3 Critical Post-Registration Filings
There's a lot of work going into trademark protection before and after you officially register your mark. Here are three important post-registration filings you don't want to forget! Protecting your trademarks is essential to success, whether you're a...
Protect Your Brand with the Right Trademark Specimen
When you file for a trademark, the USPTO requires you to submit a specimen of how your trademark is being used. Suppose your trademark is being used in a way different from what you submitted. In that case, you could risk having your application denied - so it's...
How To Choose The Right Trademark Class: A Guide for Businesses
Brand protection for a trademark applicant or owner is limited to its classification or the class/classes the “mark” (name/logo/slogan/etc) is registered in. This is why it is important to have a general understanding of trademark classification so that your name/logo...
Trademark Opposition Proceedings: the Basics
If a mark published for opposition is of concern to an owner of an already registered mark, the United States Patent and Trademark Office (USPTO) offers trademark opposition proceedings as a protection tool in the form of pausing the registration process. This process...