by Sahil M. | May 20, 2024 | Trademark
In a marketplace saturated with brands competing for attention, companies increasingly look beyond logos and names to differentiate themselves. One unconventional yet potentially powerful way is through scent. But can a smell really function as a legally protected...
by Sahil M. | May 20, 2024 | Trademark
United States Trademark and Patent Office (USPTO) is, at a given moment, dealing with around 325,000 trademark applications, which implies that there are several pending applications with the trademark office. Although the protection afforded to a registered trademark...
by Sahil M. | May 20, 2024 | Intellectual Property
During the registration process, the trademark owner has the responsibility of monitoring the status of their trademark regularly. The registration process takes around eight to ten months, and by being updated on the process, you will ensure an efficient and timely...
by Sahil M. | Mar 27, 2024 | Trademark
Businesses with international foothold opt for international trademark registrations to safely conduct their operations outside the U.S. Similar to the federal registrations with the USPTO, international registrations allow businesses to protect their goods and...
by Sahil M. | Mar 27, 2024 | Intellectual Property
In today’s world, intellectual property (IP) is a valuable intangible asset for brands because it enables a brand owner to conduct business and sell and buy them. It is true that intellectual property can also be transacted just like any other physical property....
