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What Is Trade Dress Theft and How Businesses Quietly Lose Brand Identity?

by Sahil M. | May 19, 2026 | Insights

In today’s hyper-competitive market, businesses don’t just compete on products; they compete on perception. From packaging to store layouts, every visual element contributes to how consumers recognize and trust a company. Yet many businesses unknowingly lose this...
6 IP Mistakes That Kill Your Startup’s Valuation When Investors Come Looking

6 IP Mistakes That Kill Your Startup’s Valuation When Investors Come Looking

by Sahil M. | May 19, 2026 | Insights

Key Takeaways IP issues are among the most common reasons investment deals slow down, restructure, or collapse entirely. Every mistake on this list is preventable, but only if it is identified and corrected before due diligence begins. ●     A startup without a...
Can You Trademark Your Instagram or TikTok Handle? Here’s What U.S. Law Actually Says

Can You Trademark Your Instagram or TikTok Handle? Here’s What U.S. Law Actually Says

by Sahil M. | May 19, 2026 | Insights

Key Takeaways A social media handle can be trademarked in the U.S. when it is used commercially in connection with real goods or services. Trademark protection covers the name’s commercial use, not the platform account itself. ●     A handle qualifies for...
Two Businesses, Same Name, Different States | Who Has the Legal Right to It?

Two Businesses, Same Name, Different States | Who Has the Legal Right to It?

by Sahil M. | May 19, 2026 | Insights

Key Takeaways When two businesses use the same name in different states, the legal resolution depends on one central question: does either party hold a federal trademark registration? Without one, geographic limits and filing dates determine who prevails. ●     State...
Trademark Protection Strategies for E-Commerce Sellers in the U.S.

Trademark Protection Strategies for E-Commerce Sellers in the U.S.

by Sahil M. | Apr 8, 2026 | Insights

Selling online in the U.S. presents massive growth opportunities, but it also exposes your brand to copycats, counterfeiters, and unauthorized resellers. Implementing effective trademark protection strategies for e-commerce sellers is no longer optional. It is a...
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Recent Posts

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Recent Comments

  1. Should You Trademark Your Brand? | Are Trademarks Necessary - Drishti Law on What is a Comprehensive Trademark Search? – Ask an Attorney
  2. How to Avoid an Ornamental Refusal During your USPTO Trademark Application - Drishti Law on Protect Your Brand with the Right Trademark Specimen
  3. Trademark Office Action - What You Need To Know - Drishti Law on 4 Ways to Lose the Rights Associated with a Trademark
  4. What Every Business Needs To Know About Trademark Classification on What is the Trademark Filing Basis? Better Understanding Your Options: Trademark Filing Basis Explained
  5. Trademark Opposition Proceedings: the Basics on Can A USPTO Trademark Be Cancelled?
  • Drishti Law provided exceptional service and professionalism throughout the trademark application process. Their communication was clear, timely, and incredibly thorough, making a complex process feel seamless. I highly recommend them... Read More to anyone seeking reliable and knowledgeable legal support!

    Jay Jones Avatar Jay Jones
    February 4, 2025

    Brad S Avatar Brad S
    December 4, 2024

    Drishti Law attorney Mr. Sahil Malhotra provided exceptional legal representation and unwavering support during the whole process. Several times he gave input and suggestions to make a seamless narrative for... Read More the USPTO office. Mr. Sahil’s advice and strategies are proof a successful outcome for my case. His office maintained prompt and excellent customer services. Furthermore, I was provided the best professional services with the utmost integrity. I sincerely recommend Drishti Law LLC Attorney Sahil Malhotra to anyone seeking representation at the USPTO.

    Dastagir Siddiqui Avatar Dastagir Siddiqui
    October 4, 2024
  • I first met with Drishti Law today for a free consultation, and they were able to get me the help I needed incredibly fast. They were prompt, professional, assertive, and... Read More tactful. I would highly recommend them to anybody looking for an IP & Trademark lawyer!

    Chris Bilder Avatar Chris Bilder
    September 4, 2024

    So far this Firm has been prompt and accurate. They are helping me with trademarking some things and let me tell you if I didn't have them I would be... Read More in trouble because It would take me 10x as long due to no having the knowledge they do. I strongly recommend this firm

    Jacob Force Avatar Jacob Force
    August 4, 2024

    Excellent service and attention to detail. Would use their services again.

    Annette Goyco Avatar Annette Goyco
    July 4, 2024
  • I reached out to Sahil in regard to a logo I wanted to trademark. I wanted to make sure everything was done correctly with the whole process. He helped me... Read More through the whole process and answered any question I had to give me a better understanding. I definitely recommend him for any of your needs regarding trademarks. Thanks Sahil!!!

    Sylvester TIMMONS Avatar Sylvester TIMMONS
    June 4, 2024

    I was extremely satisfied with the service I received for filing my trademark. Sahil was highly professional, efficient, and responsive throughout the entire process. He guided me through each step,... Read More ensuring all necessary documentation was in order and filed accurately. The attention to detail and expertise gave me confidence that my trademark application was in capable hands. I truly appreciate their dedication to providing top-notch service, and I highly recommend Drishti Law for anyone seeking to file a trademark.

    Paul Paulose Avatar Paul Paulose
    June 4, 2024

    Drishti Law helped me trademark both the name and logo of my company. Very thorough work with quick success. Excellent communication

    Antonio Orbegoso Avatar Antonio Orbegoso
    June 4, 2024
  • Very knowledgeable and responsive. Helped me and my business out tremendously!

    Nate Duhon Avatar Nate Duhon
    June 4, 2024

    Very efficient and hands on.

    Kev. It Ain't Easy Avatar Kev. It Ain't Easy
    June 4, 2024

    Paul Paulose Avatar Paul Paulose
    August 9, 2023

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